ISSADA STARS: LIBRA

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THE GEMSTONE: Opal

THE LIFE: One of the most feminine signs in the zodiac, Librans are charming, intelligent and easygoing. Because they are balanced and non-confrontational, they have a natural ability to make relationships work, but are also highly self-sufficient.

THE LOOK: Librans look great in colours such as rose and lavender and soft oceanic-inspired blues and teals. They can pull off a bold eyeshadow, but are likely to pair it with a neutral lip, letting one feature remain the focus.


ISSADA STARS: VIRGO

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THE GEMSTONE: Sapphire

THE LIFE: Virgos are perfectionists; they’re put together, intelligent and refined. Known for their attention-to-detail, they love organisation and restoring order from chaos. Aesthetic is very important to a virgo!

THE LOOK: Virgo is an earth sign, which means rich, warm, earthy colors work in perfect harmony with their disposition. An ideal look for a Virgo is an earthy neutral eye with a bold lip, or vice versa.


SPOTTED: CEO/Founder Fiona Neale in The Courier Mail

We spotted a familiar face in the in the last edition of The Courier Mail!

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Our CEO/Founder Fiona shared the fascinating Issada story with CM, as well as some of her secrets to success! A must-read for makeup lovers and budding entrepreneurs alike! Check out the full story here: http://www.couriermail.com.au/business/issada-cosmetics-evolution-from-celebrity-secret-to-cult-brand/story-fnihsps3-1227474770388


ISSADA STARS: LEO

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THE GEMSTONE: Peridot

THE LIFE: A Leo woman in one word? Powerful. A fire sign, she is bold, determined, courageous and magnetic, and her spirit animal is the lion – what a combo! The softer side of Leo sees her as a fiercely loyal and protective friend or partner who would do anything for their loved ones.

THE LOOK: Big hair and feline flicked eyeliner work well with Leo’s cat-like energy and they won’t shy away from bold shades of orange and red!


WEEKEND INSPO

Loving this neon gown – what a statement. Pictured here with Mineral Baked Velvet in Opal, Ultimate Eyeliner in Limestone and Mineral Lip Crayon in Allure.10958029_10206468482614202_1944153157_n


ISSADA STARS: CANCER

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THE GEMSTONE: Pearl

THE LIFE: Ruled by the moon, Cancers are sensitive and very in touch with their emotions, which make them one of the most sympathetic friends in the zodiac. Don’t mind the mood swings! Ever the romantic, a Cancer woman loves harder than most, and can be bit of a dreamer.

THE LOOK: The Cancer look is soft and feminine; think dewy skin, soulful smoky eyes in shades of grey and dreamy, romantic pastels, like peach and pink.

 


ISSADA STARS: Gemini

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THE GEMSTONE: Alexandrite

THE LIFE: Famously known for having two distinct sides, it’s never a dull moment for the sign of the twins. Geminis’ two halves can also make them very balanced and great unbiased mediators, as they can often see both sides of an argument.

THE LOOK: The Gemini look is all about colour and sparkle! Geminis are attracted to glittery textures and can easily pull off bright colours than not everyone can wear, like purple and yellow.


WATCH: How to cheat your way to fuller lips

WATCH: Full lips are a total beauty buzzword at the moment! They’ve been long coveted thanks to pouty celeb beauty icons like Angelina Jolie, but have picked up SERIOUS attention recently thanks to Kylie Jenner’s well-documented lip evolution! A FAQ we receive all the time: “How do I make my lips look fuller without it looking really obvious and overdrawn?” So here’s the video – enjoy, Gems!

 


LA TRAVEL SERIES: ISSADA APPROVED – WEST HOLLYWOOD

Issada may have been born in Brisbane but believe it or not – our brand grew up in Hollywood! It was on A-list film and TV sets (when the mineral makeup colour collection was but a twinkle in our CEO/Founder Fiona’s eye!) that Issada’s Couture Brush Set really started to command global attention, being used on celebrities like Beyonce, J-Lo, Gwyneth Paltrow, Kate Moss and many others.

Our very own marketing coordinator/LA tour guide Alex has been working abroad from the City of Angels for most of 2015, so she knows her way around town – but not before she was put through her paces. Someone had to take on the tough job of eating, drinking, swimming, shopping, staying and playing their way around one of the world’s most glamorous cities to bring you the best of the best!

Over the next couple of months, Alex will bring you her must-visit ‘Issada-approved’ hot spots from different areas around Los Angeles, starting with West Hollywood.

West Hollywood is all about extremes. Home to the notorious Sunset Strip – and weirdly enough – some of the healthiest lifestyle destinations in Los Angeles. Only in this ultra-hip pocket of LA will you find Vegan restaurants, ultra-exclusive fitness clubs and superfood-smoothie bars nestled among famously hedonistic nightspots and strip clubs! It’s only right to take in a macrobiotic acai bowl before your Lychee Bellini, right?

DINE

ISSADA APPROVES: Gracias Madre

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Relatively new vegan hotspot and more upscale sister location to Hollywood institution Café Gratitude, Gracias Madre offers sophisticated and imaginative vegan fare and a phenomenal organic wine list. Décor is an indoor/outdoor twilight garden vibe with beautiful lighting and ambience. If dining with friends, order a few different share plates – you’ll want to try everything (but start with the squash tacos and the potatoes – yum!).

Gracias Madre: 8905 Melrose Ave, West Hollywood, CA

 

SIP

ISSADA APPROVES: Hyde

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Late night bites and sophisticated cocktails in a sumptuous lounge bar environment; Hyde is the perfect place to warm up for the night with a couple of pre-drinks before heading somewhere more lively. That said, depending on the night, if you stay long enough it can be plenty lively enough on its own – you might decide to stay! It’s super exclusive and very private – the venue owners pride themselves on creating a discreet environment for their high profile guests, so if you get in – keep your eyes peeled for celebrities!

Hyde Sunset Bar and Kitchen: 8117 Sunset Blvd Los Angeles, CA

 

SWIM

ISSADA APPROVES: The Mondrian Hotel

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A rooftop pool moment is a quintessential LA experience, and my favourite is the Mondrian’s Skybar pooldeck, thanks to the gorgeous ambiance and view of the city. The roof retracts to do justice to the perfect LA weather, and delicious food (including an insane dessert bites menu) is delivered direct to your pool lounge, for the perfect day of indulgence, sunbaking and swimming. Anyone can use the pool – you don’t have to be a guest, and there’s no minimum spend on food and drinks. The only rule is that you look suitably chic (the door-people are discerning). And it’s first-in-best-dressed, so on arrival, throw yourself on the nearest empty lounger at any cost – even if you have to dive in and swim across the pool to beat someone to it!

The Mondrian Hotel: 8221 Sunset Blvd, West Hollywood, CA

 

SHOP

ISSADA APPROVES: Robertson Blvd

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Here you’ll find an eclectic mix of stores from high-end brands like Chanel, Dolce & Gabbana, and Intermix (Stella McCartney, Alexander McQueen, Diane Von Furstenburg), to quirky celebrity-haunt and almost touristy novelty shop Kitson. Then there’s Australia’s own (and Issada’s collaborator) Zimmerman (this store has seen the likes of Beyonce and Chrissy Teigen in the last few weeks alone), ultra-hip and edgy stores like The Kooples and Allsaints, and hidden gems like Gypsy 05, which sells a beautifully curated collection of yogawear, swimwear, resortwear and homewares. If you need to refuel midway through the day to bolster your shopping energy reserves, there are lots of amazing cafes, including LA-institution The Ivy – which is so reliable for celebrity spotting that paparazzi are permanently posted outside.

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STAY

ISSADA APPROVES: Chateau Marmont

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A bonafide Hollywood icon. Built in 1926 and modelled on a French Chateau, this hotel is brimming with charm, history and a lot of secrets. Elizabeth Taylor, Greta Garbo and James Dean used to stay and play here in the heyday of golden cinema, F. Scott Fitzgerald wrote from within its walls, Jim Morrison jumped off the roof (and survived!) in the 60s and a few years ago Lindsay Lohan famously racked up a $50,000 (unpaid) room service bill which resulted in her being banned. Even if you don’t stay at the Chateau, a visit to the garden restaurant for dinner and drinks is a must – just to soak up the ambience and do some star spotting. But unless you want to be politely escorted out, make sure you observe the #1 Chateau Marmont rule: no pictures!

Chateau Marmont: 8221 Sunset Blvd, West Hollywood, CA 90046

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PLAY

ISSADA APPROVES: Bootsy Bellows

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It just reopened after a six-month renovation hiatus – which left a gaping hole in the LA nightlife scene. Co-owned by David Arquette, Bootsy’s is a rat pack-era nightclub with art deco touches and plush velvet lounges, and quirky entertainment like burlesque dancers, puppeteers circulate the room.

It’s the exclusive Bootsy’s ‘Backroom’ where the real action happens – a separate VIP club within the club, teeming with celebrities. Sometimes the Backroom stays open after close, and with a convenient piano handy – it’s not uncommon to witness a 3am private show from one of music’s biggest stars.

Bootsy Bellows: 9229 Sunset Boulevard, West Hollywood, CA


GET THE LOOK: Erin Holland & Lauren Vickers

We had so many lovely messages over email, Facebook, Twitter and Instagram about the race day makeups we did on Presenter/model/singer and 2013 Miss World Australia, Erin Holland and her BFF, international model Lauren Vickers! So much so that we decided to give our #Gems insider access to our behind the scenes process – and all the products you’ll need to recreate the look yourself! Issada’s Rianna gives us the scoop:

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Lauren Vickers

Lauren wanted her skin to feel fresh and revived as she’s been so busy lately. I gave her skin a thorough prep with Issada Canvas Primer and achieved a beautiful coverage with Issada Mineral Velvet Cream, set with Issada Mineral Loose Powder for a bit more glow, with some Issada Mineral Baked Foundation just through her T-Zone. We then decided on a bronze smokey eye with less emphasis on a heavy liner, but loads of individual lashes (Issada Luxe Lashes in One by One). I did quite strong contouring and really worked on layering cream and powder highlight to give her a major luminosity on the high points of her face. We finished the look with a combination of Issada Luxury Lipstick in Apple Blossom and Issada Mineral Lip Gloss in Nectar.

 

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Erin Holland

Erin had worked with her stylist Donny Galella on a moodboard and a number of references for her makeup. We began by prepping her skin with Issada Canvas Primer followed by a perfecting application of Issada CC8 Cream and a touch of Issada Mineral Velvet Cream where more coverage was desired. I contoured using Issada Mineral Baked Velvet in Sand and layered cream and powder highlights (Issada Luminiser Stick in Pearl and Issada Mineral Baked Eyeshadow in Sugar) for maximum glow. Her eyes needed to reflect the overall outfit so I softly defined them with warm tones (Issada Mineral Baked Eyeshadow in 2 Spicy) through the socket and blending that with Issada Mineral Baked Blush in Champagne Diamond, which we also used on her cheeks. We finished eyes by working Issada Indelible Gel Liner in Fudge into her lashline and adding lots and lots of individual lashes. A pretty pink lip to tone in with her dress was a must, so we went for Issada Mineral Lip Crayon in Smooch, topped with Issada Mineral Lip Gloss in Orchid – which perfectly met Donny’s brief of ‘pink and glowy.’

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